Video is revolutionizing the web. As stream-on-demand rises and videos spread across social media and devices, video has rapidly become the go-to method for online…
Tag: marketing strategy
Advertising
How to Convert More Leads: The Buying Cycle
You probably guide every new customer through a sales cycle for your product. This process includes well-defined stages, with the goal of transforming prospects into…
Advertising
How to Repost IG: Amplify Your Brand’s Reach and Engagement
Instagram is a powerful platform for brands to expand their reach and engage with their audience. However, consistently creating high-quality content can be time-consuming and…
Advertising
How to Avoid Mistakes When Creating Adverts
Adverts are promotional material made to attract customers. They don’t need to be long – only short enough to not disturb a viewer. Almost every…
Advertising
How To Create The Perfect Buyer Persona
Buyer personas are essential for a marketing-focused business to succeed to its fullest potential. You can’t market correctly without at least a broad idea of…
Advertising
10 Psychological Tricks to Build a Strong Marketing Strategy
Companies using psychological tactics in marketing is nothing new. The core of successful marketing is understanding how and why people think and act the way…
Inbound Marketing
Using Chatbots for Marketing on Social Media
Customer service is an integral part of the consumer experience. If you can’t answer queries right away, or your information isn’t immediately available, customers will…
Advertising
How to Promote Your Brand with Emotional Marketing
Emotional connection plays a significant role in the choices we make as consumers. People don’t generally make purchases based on information alone. We are more…
Marketing
Create a Powerful Mobile Marketing Strategy
“The Future is mobile” The statement that the “future is mobile” is already outdated as the present already is mobile. Mobile devices account for approximately…
Content Production
How to Use Inbound Links to Improve Your Marketing Strategy
What are Inbound Links? Simply put, an inbound link is a link coming from another site to your own website. Usually, links will be placed…