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Content Production

How to Improve Your Visual Branding

Visual branding is an important part of solidifying your brand's reputation, particularly online. When your potential customers are finding you through social media, you want…

Advertising

10 Psychological Tricks to Build a Strong Marketing Strategy

Companies using psychological tactics in marketing is nothing new. The core of successful marketing is understanding how and why people think and act the way…

Inbound Marketing

Using Chatbots for Marketing on Social Media

Customer service is an integral part of the consumer experience. If you can’t answer queries right away, or your information isn’t immediately available, customers will…

Advertising

How to Promote Your Brand with Emotional Marketing

Emotional connection plays a significant role in the choices we make as consumers. People don’t generally make purchases based on information alone. We are more…

Marketing

Create a Powerful Mobile Marketing Strategy

“The Future is mobile” The statement that the “future is mobile” is already outdated as the present already is mobile. Mobile devices account for approximately…

Content Production

Why Understanding Customer Demographics is Great for Your Business

Demographics are your customers! Before pinpointing the customer demographics of your business, it’s important to know what a demographic truly is. Everybody who is selling…

Content Production

4 Tips to Ace Social Media Promotion for Your Business

In this digital era that we live in, social media is a constant. When we buy a new item of clothing, when we visit a…

Content Production

How Social Media Analytics Can Help to Track Success

Social media is now more than ever an essential aspect of marketing, and a great way to reach multiple audiences across many different platforms. Consumers…